战略行为与动态能力:基于微型和小型技术企业的研究

IF 0.5 Q4 BUSINESS
Tiago Fernando Musetti, Alceu Gomes Alves Filho, M. S. Nagano
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引用次数: 0

摘要

目的:本工作旨在通过识别微型和小型科技型企业的主要战略行为特征,为微型和小型企业战略管理的文献做出贡献。研究方法:研究方法分为两个阶段:第一阶段为定量研究,对104家微型和小型科技型企业进行调查,研究结果采用聚类分析技术进行分析。第二个定性阶段涉及五个案例研究,其信息通过五次半结构化访谈获得,并使用内容分析技术进行分析。结果表明,科技型微型企业和小型科技型企业所处的行业具有高度的动态性和不确定性,其战略行为是基于竞争战略和创新战略的定义、战略目标对员工的沟通、组织创新资源的配置、市场研究和研发投资以及动态创新能力的开发、对外部环境变化的感知。抓住和重新配置资源,通过与外部代理,特别是客户的战略合作伙伴关系,可以帮助这些公司适应市场需求,获得竞争优势。结论:微型和小型科技型企业的战略行为受竞争战略和创新战略的定义、战略目标对员工的沟通、组织创新资源的配置、市场研究和研发投资以及创新动态能力的发展等因素的影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Strategic behavior and dynamic capabilities: studies in micro and small technology-based firms
Purpose: this work aims to contribute to the literature on strategic management in micro and small firms by identifying the main strategic behavior traits in micro and small technology-based firms.Methodology: the research method consisted of two phases: the first phase, quantitative, involved a survey of 104 micro and small technology-based firms, whose results were analyzed using the cluster analysis technique. The second qualitative phase involved five case studies, whose information was obtained through five semi-structured interviews and analyzed using the content analysis technique.Results: the results indicated which micro and small technology-based firms operate in sectors with high levels of dynamism and uncertainty, and their strategic behavior is based on the definition of competitive and innovation strategies, communication of strategic objectives to employees, allocation of organizational resources for innovation, market research and investments in R&D and development of dynamic capabilities for innovation, sensing changes in the external environment, seizing and reconfiguring resources, through strategic partnerships with external agents, especially customers, which can help these companies to adapt to market demands and obtain competitive advantages.Conclusions: the strategic behavior in micro and small technology-based firms is influenced by the definition of competitive and innovation strategies, communication of strategic objectives to employees, allocation of organizational resources for innovation, market research and R&D investments, and development of dynamic capabilities for innovation.
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