Business ethics in the era of Covid 19: How to protect jobs and employment rights through innovation

The pandemic situation generated by the novel coronavirus virus (COVID-19) created several moral and economic dilemmas. While trying to save many local and world economies, entrepreneurs, leaders, and policymakers faced the challenges of managing the resultant economic and financial disruptions and risks coupled with the moral obligation to observe business ethics. This research is based on a documental collection, revision, and analysis of relevant and emerging literature to catch the best practices and experiences adopted by various governments and businesses, especially in western countries, to protect the jobs and employment rights of workers. Among other things, this study urges social policymakers to adopt innovative mechanisms and programs to not only protect the rights of employees but also help maintain jobs during pandemic situations and economic crises The research suggests that adhering to business ethics will enhance the use of technology and boost the sense of innovation and creativity of both employees and their organizations. The importance of the collaboration between public Administrators, policymakers, entrepreneurs, and employees to maintain the fundamentals of business ethics and protect employees' rights is adjudged to be critical to a speedy recovery from the losses and disruptions caused by the pandemic.