在商务课堂中培养数字沟通能力

IF 2.1 Q2 COMMUNICATION
Yogini Joglekar, D. Purdy, Sabra E. Brock, A. Tandon, Amy Dong
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引用次数: 2

摘要

新冠肺炎大流行使数字通信能力得到了极大的缓解。我们工作和学习方式的快速虚拟化凸显了商业教育面临的这一挑战。作为回应,商业沟通教学大纲必须发展到包括数字沟通能力。我们的大多数学生都对电脑和互联网的使用感到满意。然而,我们的研究揭示了他们感知的数字沟通能力和实际数字沟通能力之间的差距,以及他们在线关系中的压力迹象。鉴于数字通信正在迅速成为常态,本文提出了创建符合学习者和商业需求的商业通信教学大纲的建议。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Developing Digital Communication Competency in the Business Classroom
The COVID-19 pandemic has cast digital communication competency into sharp relief. Rapid virtualization of how we work and learn has highlighted this challenge for business education. In response, the business communication syllabus must evolve to include digital communication competencies. Most of our students are comfortable with computer and Internet usage. However, our research uncovers a gap between their perceived and actual digital communication competency, as well as indications of stress in their online relationships. This article offers suggestions on creating a business communication syllabus in tune with learner and business needs given that digital communication is rapidly becoming the norm.
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来源期刊
CiteScore
2.40
自引率
38.50%
发文量
23
期刊介绍: Business and Professional Communication Quarterly is the only refereed journal devoted to research that advances the teaching of communication in the workplace. The journal aims to present the many interdisciplinary, international, and organizational perspectives that characterize the field and specifically to publish research that advances knowledge about business and professional communication pedagogy and praxis in both academic and workplace settings, including technical and scientific communication, rhetoric, program design and assessment, the impact of technology, sustainability, global and multicultural issues, nonprofit communication, and best practices. As an interdisciplinary journal, BPCQ welcomes manuscripts that address a variety of theoretical, applied, and practical approaches and topics in the teaching and praxis of business, corporate, organizational, professional, or technical communication, including qualitative and quantitative research on classroom teaching or assessment, case studies of specific classroom techniques, reports on strategies for program development, innovative assignments or methodologies, and reviews of scholarship relevant to business and professional communication pedagogy. BPCQ especially welcomes manuscripts that address the principles of SoTL (scholarship of teaching and learning). BPCQ also publishes articles on a particular theme, for which a call may be announced on the ABC website: http://www.businesscommunication.org. Information on submitting book reviews can be found at http://www.montclair.edu/cwe/bcq
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