D. Yakubu, Nasiru Musa, Anas Ahmed Ali, Muhammad Lawal Maidoki
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Socioeconomic Determinants of the Use of Social Media among Agricultural Undergraduates in North-West Nigeria
This study assessed the socioeconomic determinants of the use of social media among agriculture undergraduates in North-west Nigeria. Three States were purposively selected out of 7, and 250 students were randomly selected from the States. Data were collected with the aid of a questionnaire. Percentages, means and multiple linear regression models were used to analyze the data. Results of the data analysis reveal that 76.4% of the students’ had a monthly income of ₦10,000-₦30,000; 55.2% spent 10-29 hours per week using the social media. Facebook (x̄=3.18) and WhatsApp (x̄=3.02) had the highest number of users. Age, marital status and monthly income were statistically significant (P≤0.05); while years of formal education and the access to internet were both significant. Age, marital status and years of formal education were the major determinants of social media usage among agricultural undergraduates. The Nigerian communication commission should enforce a downward review of data bundles and also push for a larger access to free Wi-Fi services.
期刊介绍:
The Journal of Agricultural Extension (JAE) is devoted to the advancement of knowledge of agricultural extension services and practice through the publication of original and empirically based research, focusing on; extension administration and supervision, programme planning, monitoring and evaluation, diffusion and adoption of innovations; extension communication models and strategies; extension research and methodological issues; nutrition extension; extension youth programme; women-in-agriculture; extension, Climate Change and the environment, ICT, innovation systems. JAE will normally not publish articles based on research covering very small geographic area that cannot feed into policy except they present critical insights into emerging agricultural innovations.