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引用次数: 0
摘要
本文讨论了一项实验,该实验是在实质性扩大兰德美国教师小组的努力开始时进行的,该小组是一个具有全国代表性的K-12公立学校教师样本。评估了10种策略。我们考虑了不同的联系模式(联邦快递vs美国邮政服务\[USPS\])、奖励的应急状态(预先奖励vs承诺奖励)、奖励的数量($2, $ 10、$40, or $ 60)和奖励的类型(现金、支票、礼品卡、电子)。在反应率和成本效益方面比较策略。我们的研究产生了几个应该推进文献的发现:使用联邦快递明显优于USPS,使用适度的预激励($10) outperforms much larger promised incentives (up to $ 60)在响应性和成本效益方面。此外,现金和支票似乎比礼品卡更受欢迎。最后,我们通过比较每个策略的各种人口统计学特征的入组者和无反应者来评估无反应偏倚的可能性。
The Effect of Incentives and Mode of Contact on the Recruitment of Teachers into Survey Panels
This article discusses an experiment run at the beginning of an effort to substantially enlarge the RAND American Teacher Panel, a nationally representative sample of K-12 public school teachers. Ten strategies were evaluated. We considered different modes of contact (FedEx vs. US Postal Service \[USPS\]), contingency status of incentives (pre- vs. promised incentive), amounts of incentive ($2, $10, $40, or $60), and types of incentive (cash, check, gift card, electronic). Strategies were compared in terms of response rate and cost effectiveness. Our study yielded several findings that should advance the literature: The use of FedEx clearly outperforms USPS, and the use of a moderate preincentive ($10) outperforms much larger promised incentives (up to $60) with respect to both responsiveness and cost-effectiveness. In addition, cash and check seem preferable to gift cards. Finally, we assess the potential for nonresponse bias by comparing enrollees to nonresponders across a variety of demographic characteristics for each strategy.