Mobilizing the Resource Potential of the Scientific and Pedagogical Community in Russian Universities: From Problem to Concept

The article is devoted to the problem of mobilizing the resource potential of the scientific and pedagogical community (SPC) in Russian universities, as well as the possibilities for its conceptualization. The authors substantiate the special role of this community as a driver in the development of specific universities and higher education as a whole. It is shown that the development of the SPC resource capacity and fine-tuning of its management is becoming one of the main factors in increasing the competitiveness of Russian higher education in difficult modern conditions. The development of ways to mobilize the resources of the community becomes the most important management problem in higher education. The aim of the article is to outline the scientific concept of resource mobilization of the SPC as the basis of university management practices. The objectives of the article are to consider such key issues as the sociological interpretation of the SPC in the context of its resources and the possibilities for mobilizing them, the interpretation of the concept and structure of SPC resources, as well as the essence and features of the mobilization approach towards managing SPC resource potential. The proposition is to reveal the essence of this approach through the concept of a management strategy aimed at finding, converting and focusing scarce community resources in the interests of national and university level programs for developing higher education. Being an object of the concept, the SPC is considered as a socio-professional, research and educational community. The subject would be the community’s traditional and current resource potential and managing its mobilization. As a condition for the effectiveness of such management, a new approach towards assessing the resource potential of the SPC is shown, which involves a comprehensive diagnosis of its objective and subjective aspects, as well as a deep differentiation of the structure of the resources of the SPC — socio-demographic, educational-pedagogical, scientific-qualification, publication, moral-ideological, symbolic, communicative, temporal and others.