W. B. de Bruin, M. Galesic, Rasmus Bååth, J. de Bresser, Lars Hall, Petter Johansson, Thomas Strandberg, A. van Soest
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Asking about social circles improves election predictions even with many political parties
Traditionally, election polls have asked for participants’ own voting intentions. In Nature HumanBehaviour, we reported that we could improve predictions of the 2016 US and 2017 Frenchpresidential elections by asking participants how they thought their social circles would vote. Apotential concern is that the social circle question might predict less well in elections with largernumbers of political options, because it becomes harder to keep track of how social contacts planto vote. However, we have now found that the social circle question even performs better thanthe own intention question, in predictions of two elections with many political parties: The Netherlands’2017 general election and the Swedish 2018 general election.
期刊介绍:
The International Journal of Public Opinion Research welcomes manuscripts that describe: - studies of public opinion that contribute to theory development and testing about political, social and current issues, particularly those that involve comparative analysis; - the role of public opinion polls in political decision making, the development of public policies, electoral behavior, and mass communications; - evaluations of and improvements in the methodology of public opinion surveys.