选择商业模式类型实施网络企业数字化转型战略

IF 0.6 Q4 BUSINESS
Yury F. Telnov, A. Bryzgalov, Petr Kozyrev, Daria Koroleva
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引用次数: 1

摘要

在现代条件下,企业和组织的数字化转型是通过开发和实施基于各种数字技术的新业务模式来实现的,这些数字技术作为数字业务平台的一部分共同积累。目前,根据所采用的竞争战略、生产技术、数字成熟度和安全政策,为网络企业的运作选择适当的商业模式的方法和手段的发展不足,决定了本研究的相关性。本研究的目的是在获取网络效应、数字成熟度和确保经济和信息安全等多种因素的多准则评估条件下,开发一种方法来证明网络企业数字化转型商业模式类型的理性选择。为实现这一目标,采用方法学方法作为解决问题的方法:基于St. Gallen框架对商业模型进行形式化,对商业模型工业4.0工作组的商业模型进行分类,利用模糊的生产规则集构建基于知识的系统。提出了一种根据网络企业所采用的竞争战略、产品生命周期所处的阶段、网络企业的商业模式类型进行分类的方法
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Choosing the type of business model to implement the digital transformation strategy of a network enterprise
The digital transformation of enterprises and organizations in modern conditions is carried out through the development and implementation of new business models based on various digital technologies which are collectively accumulated as part of digital business platforms. Insufficient development of methods and means of choosing adequate business models for the functioning of network enterprises at the present time, depending on the competitive strategy used, production technologies, digital maturity, and security policy, determines the relevance of this study. The aim of the work is to develop a method to justify the rational choice of the type of business model of digital transformation of a network enterprise under the conditions of multi-criteria evaluation of various factors of obtaining network effects, digital maturity and ensuring economic and information security. To achieve the goal, methodological approaches are used as approaches to solve the problem: to formalize the business model based on the St. Gallen framework, to classify business models of the working group on business models Industry 4.0 to build a knowledge-based system using fuzzy sets of production rules. A method is proposed for classifying the types of business models of a network enterprise depending on the competitive strategy applied, the stage of the life cycle of products and
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