企业社会责任环境目标实施与航空公司财务经营指标关系的评价

IF 0.4 Q4 TRANSPORTATION SCIENCE & TECHNOLOGY
L. Savchenko, Oksana Ovdiienko, M. Boichenko, T. Mostenska
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引用次数: 0

摘要

本文的主要思想是评估航空公司引入企业社会责任(CSR)的可行性。此外,作者认为企业社会责任中的环境因素是最重要的,这就决定了本文对企业社会责任这一组成部分的关注。本文提供了几个航空公司积极利用企业社会责任来改善形象、吸引新客户和提高现有客户忠诚度的例子。飞行运行组的环境指标对性能指标进行了制定。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
ASSESSMENT OF THE RELATIONSHIP BETWEEN CORPORATE SOCIAL RESPONSIBILITY ENVIRONMENTAL GOALS IMPLEMENTATION AND FINANCIAL AND OPERATIONAL INDICATORS OF AIRLINES
The main idea of the article is assessing the feasibility of introducing Corporate Social Responsibility (CSR) for airlines. Moreover, the authors think that the environmental aspect in CSR is the most important, which predetermined the focus on this CSR component in the article. The article provides several examples of airlines that actively use CSR to improve their image, attract new, and increase the loyalty of existing customers. Environment indicators of the flight operations group on the performance indicators were established.
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来源期刊
CiteScore
1.20
自引率
0.00%
发文量
52
审稿时长
20 weeks
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