用户对基于人工智能的聊天机器人的接受程度

IF 0.5 Q3 INFORMATION SCIENCE & LIBRARY SCIENCE

International Journal of Technology and Human Interaction Pub Date : 2023-02-24 DOI:10.4018/ijthi.318481

Mahendar Goli, A. Sahu, Surajit Bag, Pavitra Dhamija

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引用次数: 4

摘要

本研究考察了诸如感知易用性、感知有用性、感知享受、创新性、感知信息质量和感知定制等因素对使用聊天机器人的行为意向的影响。采用结构方程建模方法，借助于AMOS软件对所设计的研究模型进行了实证验证。采用李克特五点量表为基础的结构化问卷，以在线方式收集378名聊天机器人用户的数据。结果表明，感知易用性、感知有用性、创新性、感知信息质量和感知定制对使用聊天机器人的意愿有积极影响，而感知享受没有影响。进一步讨论了研究的启示和未来的研究方向。

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Users' Acceptance of Artificial Intelligence-Based Chatbots

This research examines the effects of factors such as perceived ease of use, perceived usefulness, perceived enjoyment, innovativeness, perceived information quality, and perceived customisation on behavioural intention to use Chatbots. The research model designed is empirically validated using structural equation modelling with the aid of AMOS software. A five-point Likert scale-based structured questionnaire was used to collect data from 378 Chatbot users in an online method. The results indicated that the perceived ease of use, perceived usefulness, innovativeness, perceived information quality, and perceived customisation have positive effects on intention to use Chatbots, whereas perceived enjoyment is found to exert no effect. The research further discussed implications and future directions of research.

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来源期刊

International Journal of Technology and Human Interaction INFORMATION SCIENCE & LIBRARY SCIENCE-

CiteScore

1.80

自引率

0.00%

发文量

期刊介绍： Topics to be discussed in this journal include (but are not limited to) the following: •Anthropological consequences of technology use •Ethical aspects of particular technologies (e.g. e-teaching, ERP, etc.) •Experiential learning though the use of technology in organizations •HCI design for trust development •Influence of gender on the adoption and use of technology •Interaction and conversion between technologies and their impact on society •Intersection of humanities and sciences and its impact on technology use •Normative questions of the development and use of technology