英国天空广播公司与1991年世界大学生运动会:20世纪90年代初英国体育电视直播收购和报道的转变

IF 2.4 2区文学 Q1 COMMUNICATION

Television & New Media Pub Date : 2022-07-11 DOI:10.1177/15274764221110194

James Fenwick

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引用次数: 0

摘要

1991年，谢菲尔德是第十六届世界大学生夏季运动会（WSG）的主办城市。对1991年《华尔街日报》的研究通常认为，它几乎没有电视报道。这篇文章旨在证明WSG确实在天空体育和ITV网络上获得了大量的电视报道。这篇文章借鉴了新的档案来源，对WSG组织者和广播公司之间的谈判和互动提供了视角，重点关注英国天空广播公司。这篇文章是一个工具性的案例研究，探讨如何利用新的电视档案收藏来重新构建电视历史的视角。文章特别考虑了天空体育的早期历史、其体育收购方式、与公共服务广播公司的关系，以及卫星电视对体育直播的影响，以及20世纪90年代初英国迅速变化的媒体格局。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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BSkyB and the 1991 World Student Games: The Transformation of Live Sports Television Acquisition and Coverage in the UK in the Early 1990s

In 1991, Sheffield was the host city for the XVI Summer Universiade, better known as the World Student Games (WSG). Studies of the 1991 WSG commonly assert that it received little to no television coverage. This article intervenes to demonstrate that the WSG did receive substantial television coverage on Sky Sports and across the ITV network. The article draws on new archival sources to provide perspectives on the negotiations and interactions between the WSG organizers and the broadcasters, focusing on BSkyB. The article serves as an instrumental case study on how newly available television archival collections can be used to reframe perspectives of television history. In particular, the article considers the early history of Sky Sports, its approach to sports acquisition, its relationship with public service broadcasters, and the impact of satellite television on live-sports coverage and a rapidly changing media landscape in the UK in the early 1990s.

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来源期刊

Television & New Media Multiple-

CiteScore

5.60

自引率

5.00%

发文量

期刊介绍： Television & New Media explores the field of television studies, focusing on audience ethnography, public policy, political economy, cultural history, and textual analysis. Special topics covered include digitalization, active audiences, cable and satellite issues, pedagogy, interdisciplinary matters, and globalization, as well as race, gender, and class issues.