《中国世界报》:媒体合作重塑中国在巴西的形象

IF 1.3 3区文学 Q2 COMMUNICATION

International Communication Gazette Pub Date : 2023-01-27 DOI:10.1177/17480485221139465

P. Morales, Paulo Menechelli

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引用次数: 0

摘要

本文探讨了中国与拉美合作伙伴日益增加的媒体参与度。它审查了Mundo China（MC）的案件，这是一个由巴西新闻频道BandNews TV播出的中国新闻片段，与CCTV合作制作。通过进行内容分析，我们评估了中国的形象，对比了合作协议前后对中国的描述，并比较了BandNews电视台和巴西其他新闻频道对中国的电视形象。调查结果显示，MC有助于使抽样广播公司的正面报道与总体中国相关报道的比例多样化和平衡。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Mundo China: The media partnership reframing China's image in Brazil

This paper explores China's increasing media engagement with Latin American partners. It examines the case of Mundo China (MC), a China-news segment broadcast by the Brazilian news channel BandNews TV and co-produced in partnership with CCTV. By conducting content analysis, we assess how China is presented, contrast the framing of China before and since the partnership agreement, and compare the televised image of China between BandNews TV and other news channels in Brazil. The findings show that MC has assisted in diversifying and balancing the ratio of positive frames in relation to the overall China-related reporting across the broadcasters sampled.

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来源期刊

International Communication Gazette COMMUNICATION-

CiteScore

4.40

自引率

5.30%

发文量

期刊介绍： International Communication Gazette is a major international, peer-reviewed journal. It aims to contribute to a fuller knowledge and understanding of: -the structures and processes of international communication -the regulatory regimes in the field of international communication -the interaction between international and national flows of communication -the complexities of intercultural communication across national borders The International Communication Gazette seeks contributions that are international comparative in scope. The journal aims, wherever possible, to publish work by authors with an international reputation and contributions that are of interest to international audiences. The journal: -invites contributions that focus on international issues in the field of communication studies -seeks contributions comparing two or more countries or regions and only accept contributions on national issues in case the global significance of such issues is paramount -draws on high quality work from the international community of communication researchers -encourages innovative approaches to theoretical and methodological developments in the communications field -ensures that articles are written in transparent terminology and lucid style to render them accessible across the borders of specific disciplines