Alcohol education project: preliminary answers.

Abstract The goal of the five year University of Massachusetts (UMass) Demonstration Alcohol Education Project has been to promote responsible decision making about alcohol use. The UMass/Amherst campus has 25,000 students, of which there is an approximate one third turnover every academic year. Educational methods used to achieve the goal have included community development, mass media, and such intensive approaches as workshops, courses, and guest lectures. Mass media reaches up to 70% of the student body, while intensive interventions reach about 5%. Data has been gathered from a large number of sources in order to evaluate the following objectives: 1) University students will demonstrate decreased inappropriate alcohol consumption patterns. 2) University students will demonstrate an increased level of planning, conducting, and participation in responsible social activities. 3) University students will demonstrate an increased number of interventions with peers around alcohol issues. 4) University stud...