谷歌地图上少数人拥有、声称的状态和企业概况属性：COVID-19大流行生存

IF 3 2区社会学 Q2 COMPUTER SCIENCE, INTERDISCIPLINARY APPLICATIONS

Social Science Computer Review Pub Date : 2025-04-14 DOI:10.1177/08944393251333365

Gi Woong Yun, Sung-Yeon Park

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引用次数: 0

摘要

资源基础观（Resource-Based View， RBV）和竞争优势理论框架是研究谷歌地图在企业成功中的作用的概念基础。这项研究有两个关键发现：首先，通过从谷歌地图（N = 9,445）上抓取本地商业信息获得的数据集分析表明，与非少数族裔企业相比，少数族裔拥有的企业在谷歌地图上被索赔的可能性较小，收到的消费者评论也较少。第二，将2019年新冠肺炎疫情爆发前收集的谷歌地图数据与2022年收集的后续数据进行比较，发现被认领、利用业务属性或获得更多评论的企业存活率更高。综上所述，这些发现表明，在大流行期间，谷歌地图上更大的存在有助于提高竞争优势和企业生存。这凸显了谷歌Maps的存在对于企业在危机中生存的重要性。

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Minority-Owned, Claimed Status, and Profile Attributes of Businesses on Google Maps: COVID-19 Pandemic Survival

Theoretical frameworks Resource-Based View (RBV) and competitive advantages have served as conceptual foundations for investigating the role of Google Maps in business success. This research has two key findings: First, an analysis of a dataset obtained by scraping local business information from Google Maps ( N = 9,445) shows that minority-owned businesses were less likely to be claimed on Google Maps and received fewer consumer review comments compared to their non-minority counterparts. Second, a comparison of Google Maps data collected before the outbreak of the COVID-19 pandemic in 2019 and follow-up data gathered in 2022 reveals higher survival rates among businesses that were claimed, utilized business attributes, or had more reviews. Together, these findings suggest that a stronger presence on Google Maps contributed to competitive advantages and business survival during the pandemic. This underscores the importance of Google Maps presence for the survival of businesses during a crisis.

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来源期刊

Social Science Computer Review 社会科学-计算机：跨学科应用

CiteScore

9.00

自引率

4.90%

发文量

审稿时长

>12 weeks

期刊介绍： Unique Scope Social Science Computer Review is an interdisciplinary journal covering social science instructional and research applications of computing, as well as societal impacts of informational technology. Topics included: artificial intelligence, business, computational social science theory, computer-assisted survey research, computer-based qualitative analysis, computer simulation, economic modeling, electronic modeling, electronic publishing, geographic information systems, instrumentation and research tools, public administration, social impacts of computing and telecommunications, software evaluation, world-wide web resources for social scientists. Interdisciplinary Nature Because the Uses and impacts of computing are interdisciplinary, so is Social Science Computer Review. The journal is of direct relevance to scholars and scientists in a wide variety of disciplines. In its pages you''ll find work in the following areas: sociology, anthropology, political science, economics, psychology, computer literacy, computer applications, and methodology.