Christopher Ball, Kuo-Ting Huang, Jess Francis-Levin
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Therefore, this study investigates perceptions and intentions to use VR over three years, both during and after the COVID-19 pandemic.</p><p><strong>Method: </strong>We conducted three waves of cross-sectional surveys from 2020 to 2022 (N = 928), via Amazon Mechanical Turk.</p><p><strong>Analysis: </strong>Data were analysed using OLS regression and mediation-moderation analysis using Hayes' PROCESS Model 85.</p><p><strong>Results: </strong>Respondents' perceptions of VR as both easy to use and useful predict their intentions to use the technology, with usefulness being the stronger predictor. When examining changes over time, in 2021, VR ownership was not a predictor of perceived usefulness, and it was associated with a decrease in intentions to use VR, potentially reflecting the dynamics of the hype cycle. 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引用次数: 0
摘要
引言:虚拟现实(VR)等空间计算技术显著地塑造了虚拟世界。然而,虚拟现实促进的虚拟世界的承诺仍然没有实现,公众对这些技术的看法是不稳定的。因此,本研究调查了在COVID-19大流行期间和之后三年内使用VR的看法和意图。方法:我们通过Amazon Mechanical Turk在2020年至2022年进行了三波横断面调查(N = 928)。分析:数据采用OLS回归分析,采用Hayes’PROCESS Model 85进行中介-调节分析。结果:受访者认为虚拟现实既容易使用又有用,这可以预测他们使用这项技术的意图,有用性是更强的预测因素。当研究随着时间的变化时,在2021年,VR所有权并不是感知有用性的预测指标,它与使用VR的意图减少有关,这可能反映了炒作周期的动态。在整个三年的研究中,COVID-19对VR接受度的直接和间接影响持续存在,但似乎随着时间的推移而减弱。结论:本研究有助于对虚拟现实发展的理论和实践论述,倡导对虚拟现实作为这一数字前沿的关键组成部分的作用进行细致入微的理解。
Beyond the hype: longitudinal trends in virtual reality perceptions beyond the COVID-19 pandemic.
Introduction: The metaverse is shaped significantly by spatial computing technologies, such as virtual reality (VR). However, the promise of a VR-facilitated metaverse remains unfulfilled, and public perceptions of these technologies are fluid. Therefore, this study investigates perceptions and intentions to use VR over three years, both during and after the COVID-19 pandemic.
Method: We conducted three waves of cross-sectional surveys from 2020 to 2022 (N = 928), via Amazon Mechanical Turk.
Analysis: Data were analysed using OLS regression and mediation-moderation analysis using Hayes' PROCESS Model 85.
Results: Respondents' perceptions of VR as both easy to use and useful predict their intentions to use the technology, with usefulness being the stronger predictor. When examining changes over time, in 2021, VR ownership was not a predictor of perceived usefulness, and it was associated with a decrease in intentions to use VR, potentially reflecting the dynamics of the hype cycle. The direct and indirect effects of COVID-19 on VR acceptance persisted throughout all three years of the study but appear to be diminishing with time.
Conclusion: This study contributes to the theoretical and practical discourse on the metaverse's development, advocating for a nuanced understanding of VR's role as a critical component of this digital frontier.
期刊介绍:
Information Research, is an open access, international, peer-reviewed, scholarly journal, dedicated to making accessible the results of research across a wide range of information-related disciplines. It is published by the University of Borås, Sweden, with the financial support of an NOP-HS Scientific Journal Grant. It is edited by Professor T.D. Wilson, and is hosted, and given technical support, by Lund University Libraries, Sweden.