发布求助
文献互助 智能选刊 最新文献

探索食品中小型企业的在线存在：关于意大利东北部的配置和决定因素的研究

IF 3 Q2 BUSINESS
Cogent Business & Management Pub Date : 2024-09-04 DOI:10.1080/23311975.2024.2398190
Francesca Checchinato, Vladi Finotto, Christine Mauracher
{"title":"探索食品中小型企业的在线存在：关于意大利东北部的配置和决定因素的研究","authors":"Francesca Checchinato, Vladi Finotto, Christine Mauracher","doi":"10.1080/23311975.2024.2398190","DOIUrl":null,"url":null,"abstract":"This study investigates SMEs’ online presence and sheds light on the different digital marketing approaches of firms in the food sector. An original analytic framework is developed to perform a fin...","PeriodicalId":47083,"journal":{"name":"Cogent Business & Management","volume":null,"pages":null},"PeriodicalIF":3.0000,"publicationDate":"2024-09-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Exploring the online presence of food SMEs: a study on configurations and determinants in the north-east of Italy\",\"authors\":\"Francesca Checchinato, Vladi Finotto, Christine Mauracher\",\"doi\":\"10.1080/23311975.2024.2398190\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This study investigates SMEs’ online presence and sheds light on the different digital marketing approaches of firms in the food sector. An original analytic framework is developed to perform a fin...\",\"PeriodicalId\":47083,\"journal\":{\"name\":\"Cogent Business & Management\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":3.0000,\"publicationDate\":\"2024-09-04\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Cogent Business & Management\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1080/23311975.2024.2398190\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"BUSINESS\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Cogent Business & Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/23311975.2024.2398190","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 0

摘要

本研究调查了中小型企业的在线存在，并揭示了食品行业企业的不同数字营销方法。本研究开发了一个独创的分析框架，以对食品企业的数字营销方法进行分析。
本文章由计算机程序翻译，如有差异，请以英文原文为准。
分享
查看原文 本刊更多论文
Exploring the online presence of food SMEs: a study on configurations and determinants in the north-east of Italy
This study investigates SMEs’ online presence and sheds light on the different digital marketing approaches of firms in the food sector. An original analytic framework is developed to perform a fin...
求助全文
通过发布文献求助，成功后即可免费获取论文全文。 去求助
来源期刊
Cogent Business & Management
Cogent Business & Management BUSINESS-
CiteScore
4.40
自引率
10.00%
发文量
301
审稿时长
16 weeks
期刊介绍： Cogent Business & Management is a fully peer-reviewed, open access journal with a mission to help researchers reach a truly global audience, interact with experts in their field, and discover new connections across diverse fields of research. Cogent Business & Management considers original research articles, reviews and letters in the following branches of business and management research: Accounting, Corporate Governance & Business Ethics Banking & Finance Information & Technology Management Management Marketing Operations Management.
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整，为了账户安全，请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们：info@booksci.cn Book学术提供免费学术资源搜索服务，方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号：481959085
Book学术官方微信