实现可持续消费:消费者对循环食品行为的定量洞察

IF 0.7 Q3 ECONOMICS
Cristina Maria Bătuşaru, Andreea Simina Porancea-Răulea, Alina Rădoiu, Ioana Raluca Sbârcea
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引用次数: 0

摘要

循环食品的概念侧重于整个生产和消费周期的可持续发展和废物最小化,最近引起了广泛关注。本研究旨在通过实证分析,深入了解影响消费者在食品行业可持续性方面行为的因素。本研究采用问卷调查等定量分析技术来衡量消费者的态度、偏好和行为,并对收集到的数据进行结构建模,从而得出重要发现,推动可持续食品消费知识的发展。这些发现促进了食品行业和消费者采取对环境友好和对社会负责的做法。一个重要发现是,消费者对循环型食品及其益处的认识水平较低。人们的看法各不相同,有些人认为这些产品具有创新性和环保性,而另一些人则认为它们不如传统产品。这表明,需要开展有效的营销活动,提高消费者对循环食品的认识和看法。此外,研究还强调了消费者对食品生产和消费对环境影响的不同认识水平,一些消费者对可持续发展表现出强烈的关注。这些见解强调了有针对性的营销和教育对提高消费者对循环食品的理解和接受度的重要性,最终支持向更可持续的消费模式转变。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Towards Sustainable Consumption: Quantitative Insights into Consumer Behaviour on Circular Food Products
The concept of Circular Food Products, focusing on sustainability and waste minimization throughout the production and consumption cycle, has garnered significant attention recently. This research aims to provide empirical insights into factors influencing consumer behaviour regarding sustainability in the food industry. Using quantitative analysis techniques such as the questionnaire to measure attitudes, preferences and behaviours among consumers, and employing structural modeling for the collected data, the study yields important findings that advance knowledge in sustainable food consumption. These findings promote environmentally friendly and socially responsible practices within the food industry and among consumers. One key finding is the low level of consumer awareness about circular food products and their benefits. Perceptions varied, with some viewing these products as innovative and eco-friendly, while others considered them inferior to conventional products. This suggests the need for effective marketing campaigns to shape consumer awareness and perception of circular food products. Additionally, the research highlighted varying levels of awareness regarding the environmental impact of food production and consumption, with some consumers demonstrating strong concern for sustainability.These insights underscore the importance of targeted marketing and education to enhance consumer understanding and acceptance of circular food products, ultimately supporting the shift towards more sustainable consumption patterns.
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来源期刊
CiteScore
1.30
自引率
16.70%
发文量
20
审稿时长
30 weeks
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