A novel and secured bitcoin method for identification of counterfeit goods in logistics supply management within online shopping

Counterfeit merchandise poses significant challenges for both consumers and retailers. When counterfeit goods infiltrate the market, they damage the trustworthiness and reputation of legitimate companies, leading to negative publicity. Furthermore, these imitations can be harmful, especially in critical sectors like food and pharmaceuticals. To address this issue, it is essential to identify and prevent counterfeit products from reaching consumers. Our proposed solution leverages blockchain technology to authenticate products. Blockchain’s decentralized database securely stores all transaction data, ensuring transparency and traceability. Additionally, we introduce a tool that records ownership and product details. By utilizing a Quick Response (QR) code, consumers can easily verify the authenticity of a product, thus accessing its manufacturing and ownership information. This approach not only safeguards consumer safety but also protects the reputation and financial performance of legitimate business.