国际市场研究杂志》创刊 65 周年

IF 2.4 4区 管理学 Q3 BUSINESS
Daniel Nunan
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Sixty-five years of the International Journal of Market Research
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来源期刊
CiteScore
6.00
自引率
6.70%
发文量
38
期刊介绍: The International Journal of Market Research is the essential professional aid for users and providers of market research. IJMR will help you to: KEEP abreast of cutting-edge developments APPLY new research approaches to your business UNDERSTAND new tools and techniques LEARN from the world’s leading research thinkers STAY at the forefront of your profession
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