Politics and Violence in Representation of Acid Attack Victims in the Media: A Feminist Discursive Perspective

In recent times, narratives of acid attack survivors have become common in the media (newspapers and magazines), showcasing them simultaneously as fashion models and victims of a heinous crime. In a similar vein, the Hindi film Chhapaak underscores the barbarity of an acid attack and the subsequent struggles for justice by the protagonist. Drawing on feminist critical discourse analysis and insights from Nancy Fraser on cannibal capitalism, this article analyzes the discursive construction of acid assault victims through select extracts from media articles and the film to highlight the politics of representation of the survivors and their ordeals against patriarchal and androcentric arrangements in society. Linguistic analysis (through speech acts, vocabulary, and presupposition) reveals contradictory discourses of celebration and discrimination in the media in relation to fashion, where the acid survivors are used not only to increase awareness about the offense but also to promote sales of garments. The discourses of rampant unemployment, gender-based oppression, and racial violence, despite laws regulating the sale of acid, underscore the cannibalizing tendencies of a capitalist society that seeks to devour and shun women after incapacitating them. Furthermore, the complicity of public agencies (legal, medical, and governmental) hints at apathy, callousness, and the systemic violence symptomatic of a profit-driven capitalist society.