Build Better Tomorrow: Assessing Youth Insight Towards Agribusiness in Manyara Region, Tanzania.

This paper sought to reveal and document youths’ insights on the BBT-YIA an agricultural program propagated by the Ministry of Agriculture to emphasize youth participation in agribusiness. The study was carried out in the Manyara region, Tanzania. Cross-sectional research designs were used whereby data was collected at a single point in time.  A multistage sampling technique was used to obtain the study participants from the district level to the ward level. The sample size was 220 respondents and data were analyzed by using Statistical Package for Social Sciences (SPSS) Version 26. Findings showed that the majority of the youth are aware and have positive attitudes towards the BBT–YIA program since provides them with jobs and alternative sources of income. However, the rate of knowledge and readiness skills is questionable because almost 40% seem to lack knowledge or technical skills in agriculture. This paper recommends that the Ministry of Agriculture intensify and take seriously their advocated training program before giving youth grants and pieces of land. Also, more emphasis by the government and media to increase public education on agriculture benefits to youth is needed.