Research on Influencing Factors and Strategies of Art Collection Investment Decision

The realm of art collection holds an irreplaceable position in the long-standing cultural heritage, showcasing the taste and status of the holders from ancient nobility to modern high-net-worth individuals. However, with the development of economic globalization, art collection is not merely a symbol of identity, but also a hot investment target sought after by numerous investors. In recent years, the market value of the global art industry has rapidly climbed, making art gradually an essential component of diversified investment portfolios for investors. The development of the art market has sparked widespread attention from various sectors, prompting scholars and companies to explore, through scientific methods and data analysis, how to maximize the investment returns of art collection. However, art differs significantly from other investment tools in the financial market, involving not only the intrinsic value judgment of the art itself but also complex market environments and individual judgment and psychological expectations of investors. Its unpredictability and unique value assessment system make art collection investment more challenging and research-worthy compared to other types of investments.