蚕食还是增强？消费者之间的转售对消费者效用依赖性的影响

IF 4.2 3区管理学 Q2 BUSINESS

International Journal of Electronic Commerce Pub Date : 2024-06-19 DOI:10.1080/10864415.2024.2361401

Chen Pang, Li Jiang, Gang Li

引用次数: 0

摘要

消费者对消费者转售平台（CRP）促进了旧产品的再分配。消费者在处理掉旧商品后，可以从零售商那里重新购买新商品，从而获得广告收入。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

查看原文本刊更多论文

Cannibalization or Enhancement: Effects of Consumer-to-Consumer Resale with Consumers’ Utility Dependence

Consumer-to-consumer resale platforms (CRPs) facilitate redistribution of used products. After getting rid of their used items, consumers may repurchase new items from the retailer, obtaining an ad...

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来源期刊

International Journal of Electronic Commerce 工程技术-计算机：软件工程

CiteScore

7.20

自引率

16.00%

发文量

审稿时长

>12 weeks

期刊介绍： The International Journal of Electronic Commerce is the leading refereed quarterly devoted to advancing the understanding and practice of electronic commerce. It serves the needs of researchers as well as practitioners and executives involved in electronic commerce. The Journal aims to offer an integrated view of the field by presenting approaches of multiple disciplines. Electronic commerce is the sharing of business information, maintaining business relationships, and conducting business transactions by digital means over telecommunications networks. The Journal accepts empirical and interpretive submissions that make a significant novel contribution to this field.