避免对快速发货的不谨慎承诺：平台发行的快速销售证书对购买后行为的影响

IF 4.2 3区管理学 Q2 BUSINESS

International Journal of Electronic Commerce Pub Date : 2024-06-19 DOI:10.1080/10864415.2024.2361399

Yiying Zhang, Youngsok Bang, Sang Won Kim

引用次数: 0

摘要

本研究调查了平台颁发的 "快速卖家 "证书（表示比其他卖家发货更快的卖家）对买家购买后行为的影响。该研究借鉴了 "快速卖家 "的理论，并结合了...

本文章由计算机程序翻译，如有差异，请以英文原文为准。

查看原文本刊更多论文

Avoiding Imprudent Commitments to Fast Dispatch: The Influence of Platform-Issued Quick-Seller Certificates on Postpurchase Behavior

This study investigates the impact of platform-issued “quick-seller” certificates (indicating sellers with faster dispatch than others) on buyers’ postpurchase behavior. Drawing upon the theoretica...

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来源期刊

International Journal of Electronic Commerce 工程技术-计算机：软件工程

CiteScore

7.20

自引率

16.00%

发文量

审稿时长

>12 weeks

期刊介绍： The International Journal of Electronic Commerce is the leading refereed quarterly devoted to advancing the understanding and practice of electronic commerce. It serves the needs of researchers as well as practitioners and executives involved in electronic commerce. The Journal aims to offer an integrated view of the field by presenting approaches of multiple disciplines. Electronic commerce is the sharing of business information, maintaining business relationships, and conducting business transactions by digital means over telecommunications networks. The Journal accepts empirical and interpretive submissions that make a significant novel contribution to this field.