使可持续的野味肉类消费合法化：从话语-视觉角度探讨合法性主张

IF 16.4 1区化学 Q1 CHEMISTRY, MULTIDISCIPLINARY

Accounts of Chemical Research Pub Date : 2024-06-17 DOI:10.1080/10253866.2024.2356836

Niklas Sörum

引用次数: 0

摘要

市场营销领域的合法性诉求已变得越来越形象化，但很多学术研究都借鉴了合法性的话语方法。这项研究将制度理论延伸到了市场营销领域。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Legitimizing sustainable game meat consumption: a discursive-visual approach to legitimacy claims

The marketing world has become increasingly visual in its legitimacy claims, yet much scholarship has drawn on discursive approaches to legitimation. This research extends institutional theory thro...

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来源期刊

Accounts of Chemical Research 化学-化学综合

CiteScore

31.40

自引率

1.10%

发文量

312

审稿时长

2 months

期刊介绍： Accounts of Chemical Research presents short, concise and critical articles offering easy-to-read overviews of basic research and applications in all areas of chemistry and biochemistry. These short reviews focus on research from the author’s own laboratory and are designed to teach the reader about a research project. In addition, Accounts of Chemical Research publishes commentaries that give an informed opinion on a current research problem. Special Issues online are devoted to a single topic of unusual activity and significance. Accounts of Chemical Research replaces the traditional article abstract with an article "Conspectus." These entries synopsize the research affording the reader a closer look at the content and significance of an article. Through this provision of a more detailed description of the article contents, the Conspectus enhances the article's discoverability by search engines and the exposure for the research.