Maximal entropy prior for the simple step‐stress accelerated test

The step‐stress procedure is a popular accelerated test used to analyze the lifetime of highly reliable components. This paper considers a simple step‐stress accelerated test assuming a cumulative exposure model with uncensored lifetime data following a Weibull distribution. The maximum likelihood approach is often used to analyze accelerated stress test data. Another approach is to use the Bayesian inference, which is useful when there is limited data available. In this paper, the parameters of the model are estimated based on the objective Bayesian viewpoint using non‐informative priors. Our main aim is to propose the maximal data information prior (MDIP) presented by Zellner (1984) as an alternative prior to the conventional independent gamma priors for the unknown parameters, in situations where there is little or no a priori knowledge about the parameters. We also obtain the Bayes estimators based on both classes of priors, assuming three different loss functions: square error loss function (SELF), linear‐exponential loss function (LINEX), and generalized entropy loss function (GELF). The proposed MDIP prior is compared with the gamma priors via Monte Carlo simulations by examining their biases and mean square errors under the three loss functions, and coverage probability. Additionally, we employ the Markov Chain Monte Carlo (MCMC) algorithm to extract characteristics of marginal posterior distributions, such as the Bayes estimator and credible intervals. Finally, a real lifetime data is presented to illustrate the proposed methodology.