电子货币:接受和使用技术的统一理论(utaut)模型

MOTIVASI Pub Date : 2024-06-01 DOI:10.32502/mti.v9i1.7989
Irma Christiana, Hastina Febriaty, Linzzy Pratami Putri
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引用次数: 0

摘要

目的--本研究旨在通过使用UTAUT模型,确定任何可影响电子货币用户行为的变量,并以行为意向为中介。本研究采用定量描述法。抽样采用目的性抽样法,以斯洛文公式为基础确定样本量。数据收集采用了谷歌表格形式的调查问卷。数据分析技术采用 SmartPLS3 应用程序的偏最小二乘法结构方程模型(PLSSEM)。研究结果 - 假设检验结果表明,绩效预期不会影响行为意向。努力期望、社会影响和便利条件会影响使用电子货币的意愿。便利条件影响用户行为。行为意向能够调节绩效预期、业务预期、社会影响以及便利条件对电子货币用户行为的影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
PENERIMAAN E-MONEY: PENERAPAN UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY (UTAUT) MODEL
Purpose – This research aims to identify any variables that can influence e-money user behavior mediated by behavioral intentions using the UTAUT model Design/methodology –. This research uses a quantitative-descriptive approach. Sampling used a purposive sampling method to achieve a sample size based on the Slovin formula. Data was collected by distributing a questionnaire in the form of a Google Form. The data analysis technique uses the Partial Least Squares-Structural Equation Model (PLSSEM) with the SmartPLS3 application. Findings - The results of hypothesis testing show that performance expectations do not influence behavioral intentions. Effort expectancy, social influence, and facilitating conditions influence the intention to use e-money. Facilitating conditions influence user behavior. Behavioral intentions are able to mediate the influence of performance expectations, business expectations, and social influences, as well as facilitate conditions on e-money user behavior.
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