危机威胁下波兰企业发展的挑战与机遇

WORLD Pub Date : 2024-06-11 DOI:10.3390/world5020023
Anna Sobczak, Ewa Chomać-Pierzecka
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引用次数: 0

摘要

由于持续的经济危机、乌克兰战争和通货膨胀造成的威胁,企业目前正面临着艰难的抉择。由于供应链断裂,企业正努力应对成本上升和原材料供应问题。经济已转向本地市场。公司正在寻找独立于全球供应商的途径,并试图寻找那些提供类似商品但距离较近的供应商,以实现供应多样化。由于难以招聘到合适的员工,导致员工流失和公司组织文化发生变化。研究表明,企业较少关注进入新市场的战略,而是专注于等待困难时期的到来,尽可能减少损失。在大流行后,那些原本就在问题中挣扎、未能恢复到大流行前状态的公司开始实施市场生存战略。其他研究人员的研究表明,创新和创造新产品与危机密切相关。面对不断变化的市场规则,企业正在寻找新的解决方案。与年轻企业相比,在市场上经营时间较长的企业更能应对变化,也更能为危机做好准备。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Challenges and Opportunities for the Development of Polish Enterprises in the Face of Crisis Threats
Enterprises are currently facing difficult decisions due to the threats caused by the ongoing economic crisis, the war in Ukraine, and inflation. Due to broken supply chains, companies are struggling with rising costs and problems in the supply of raw materials. The economies have turned towards local markets. Companies are looking for ways to become independent from global suppliers and are trying to look for those who offer similar goods but in closer proximity to diversify supplies. Difficulties in recruiting appropriate staff cause problems related to staff turnover and changes in the organizational culture of the company. The research shows that companies focus less on strategies for entering new markets and focus on waiting out the difficult period and generating as few losses as possible. Companies that were already struggling with problems and did not manage to return to the pre-pandemic state after the pandemic are starting to implement a strategy of survival in the market. As research by other researchers indicates, innovation and the creation of new products are strongly related to the crisis. Companies, faced with changing market rules, are looking for new solutions. Companies that have been operating in the market longer cope better with changes and are more prepared for crises than young enterprises.
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