Integration of advanced digital technologies in the hospitality industry: A technological approach towards sustainability

The potential assimilation of Industry 4.0 technologies across diverse sectors unlocks the pathways to achieve sustainability through innovative infrastructure with sustainable approaches. The World Travel & Tourism Council’s (WTTC) 2023 report emphasizes the impact of the hospitality industry contributes $9.5 trillion to the gross domestic product (GDP) and provides a workforce of 320 million globally and also strives towards meeting sustainability. Driven by the facts above, this study conducted a review to explore the potentiality of Industry 4.0 technologies specifically focused on meeting sustainability. Along with the review, the study has proposed a scalable-based architecture with the assimilation of many Industry 4.0 technologies. Further, this study has analyzed the real-world examples of Industry 4.0 technologies adoption in the hospitality industry with an objective of innovation and sustainable practices. Finally, the articles discussed the recommendations that can empower the establishment of resilient infrastructure through Industry 4.0 technologies.