Overcoming Strong–Weak Dualisms in Process Organization Studies via Three Theory-Methodology Hybrids

In processual approaches to the sociology of organizations, there are prevalent assumptions differentiating ‘strong’ and ‘weak’ process research. In this paper, we challenge this assumption and suggest a novel, non-dualistic hybrid approach that is methodologically strong-weak. This approach integrates both flux (becoming) and its temporary material instantiations (being), addressing tensions between slow-moving and mid-range elements of process. We argue that both strong and weak process views can contribute to understanding organizing. We explore how their dualism can be overcome methodologically through the combination of time horizons, incorporating substantialist and flux views, as well as proximal and distal perspectives. Using a strong-weak dualism creates an unnecessary theoretical and methodological divide between process as flow and process as material instantiation. We advance three hybrid approaches which we call reifying, liquefying, and embedding. Our contribution consists of strategies to overcome strong-weak dualism for conceptualizing organizations in a sociologically dynamic and holistic manner.