当科学遇上 Instagram 上的艺术：研究视觉艺术对情感、兴趣和社交媒体参与度的影响

IF 5.4 3区材料科学 Q2 CHEMISTRY, PHYSICAL

ACS Applied Energy Materials Pub Date : 2024-02-06 DOI:10.1177/10755470241228279

Isabel I. Villanueva, Nan Li, Thomas Jilk, Julianne Renner, Brianna Rae Van Matre, Dominique Brossard

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引用次数: 0

摘要

虽然科学主题、现象和数据的艺术表现形式在社交媒体上获得了广泛关注，但它们对受众参与度的影响仍未得到充分研究。本研究以美国的 Instagram 用户（655 人）为实验对象，发现在 Instagram 上接触 COVID-19 信息的艺术表现形式与接触信息相当的数据图表相比，能显著提高个人的兴趣和积极情绪。积极情绪还能调节艺术接触与个人喜欢和分享 Instagram 帖子之间的关系。我们讨论了视觉艺术和社交媒体在塑造公众参与科学方面的潜在作用。

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When Science Meets Art on Instagram: Examining the Effects of Visual Art on Emotions, Interest, and Social Media Engagement

While artistic representations of scientific subjects, phenomena, and data have gained traction on social media, their effects on audience engagement remain understudied. Using an experiment with Instagram users in the United States ( N = 655), this study found that exposure to artistic representations of COVID-19 information on Instagram significantly increased individuals’ interest and positive emotions compared with exposure to informationally equivalent data graphs. Positive emotions also mediated the relationship of art exposure on one’s liking and sharing of Instagram posts. We discuss the potential roles of visual art and social media in shaping public engagement with science.

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来源期刊

ACS Applied Energy Materials Materials Science-Materials Chemistry

CiteScore

10.30

自引率

6.20%

发文量

1368

期刊介绍： ACS Applied Energy Materials is an interdisciplinary journal publishing original research covering all aspects of materials, engineering, chemistry, physics and biology relevant to energy conversion and storage. The journal is devoted to reports of new and original experimental and theoretical research of an applied nature that integrate knowledge in the areas of materials, engineering, physics, bioscience, and chemistry into important energy applications.