Kinder-Conspiracy Theories: Disney's Gravity Falls and the Conspiracy Genre in Children's Television

This essay suggests that there is a variant of what Stephanie Kelley-Romano calls the “conspiracy genre on American television,” a subgenre targeting children that we call kinder-conspiracy theories. Treating Disney's Gravity Falls as an exemplar of the subgenre, we argue that kinder-conspiracy theories differ from the larger genre in three ways. First, while inspiring social mistrust like most conspiracy entertainment, the programs portray some conspiracy theorists as hucksters, encouraging viewers to build their defenses against possible deception. Second, by serving as an introduction to reading conspiracy culture, the genre also serves as a kind of conspiracy literacy training and an inoculation against a milieu of rampant suspicion and polarization. Finally, due to their prosocial messaging for younger audiences, the genre also emphasizes a kind of collectivistic agency that privileges community over the traditional individualism and fantasies of the lone wolf conspiracy theorist.