{"title":"通过网络口碑营销伊斯兰教清真海滩旅游","authors":"Armita Wahyu Ridho, Setyo Riyanto","doi":"10.14710/jsmo.v19i2.30784","DOIUrl":null,"url":null,"abstract":"At this time it is estimated that 207 million people embrace Islam. Of the 207 million inhabitants of the Muslim population 13% of the world's Muslims live in Indonesia and also implies that the majority of Indonesia's population adheres to the religion of Islam. Halal tourism is a tourism activity that is devoted to facilitating the Muslim travel needs. The term halal tourism emerged in 2015 when a World Halal Tourism Summit event was held in Abu Dhabi. Community activities in sharing their experiences through social media are Electronic Word of Mouth (e-WOM) activities. E-WOM activities usually use social media such as Instagram, Facebook, Path, Twitter, etc.Keywords: Marketing, Wisata Halal, E-WOM","PeriodicalId":267680,"journal":{"name":"JURNAL STUDI MANAJEMEN ORGANISASI","volume":"76 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2023-07-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Marketing of Sharia Halal Beach Tourism Through E-WOM\",\"authors\":\"Armita Wahyu Ridho, Setyo Riyanto\",\"doi\":\"10.14710/jsmo.v19i2.30784\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"At this time it is estimated that 207 million people embrace Islam. Of the 207 million inhabitants of the Muslim population 13% of the world's Muslims live in Indonesia and also implies that the majority of Indonesia's population adheres to the religion of Islam. Halal tourism is a tourism activity that is devoted to facilitating the Muslim travel needs. The term halal tourism emerged in 2015 when a World Halal Tourism Summit event was held in Abu Dhabi. Community activities in sharing their experiences through social media are Electronic Word of Mouth (e-WOM) activities. E-WOM activities usually use social media such as Instagram, Facebook, Path, Twitter, etc.Keywords: Marketing, Wisata Halal, E-WOM\",\"PeriodicalId\":267680,\"journal\":{\"name\":\"JURNAL STUDI MANAJEMEN ORGANISASI\",\"volume\":\"76 1\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2023-07-12\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"JURNAL STUDI MANAJEMEN ORGANISASI\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.14710/jsmo.v19i2.30784\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"JURNAL STUDI MANAJEMEN ORGANISASI","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.14710/jsmo.v19i2.30784","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Marketing of Sharia Halal Beach Tourism Through E-WOM
At this time it is estimated that 207 million people embrace Islam. Of the 207 million inhabitants of the Muslim population 13% of the world's Muslims live in Indonesia and also implies that the majority of Indonesia's population adheres to the religion of Islam. Halal tourism is a tourism activity that is devoted to facilitating the Muslim travel needs. The term halal tourism emerged in 2015 when a World Halal Tourism Summit event was held in Abu Dhabi. Community activities in sharing their experiences through social media are Electronic Word of Mouth (e-WOM) activities. E-WOM activities usually use social media such as Instagram, Facebook, Path, Twitter, etc.Keywords: Marketing, Wisata Halal, E-WOM
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