Proverbs as an agent of cultural wisdom and identity among the Xhosa speaking people

Abstract The Xhosa speaking people, in common with other African people, possess a rich folklore tradition comprising mostly of tales, proverbs, riddles and poetry. Of these verbal arts, proverbs are by far the most frequently employed, in a number of ways for different purposes. In their daily communication, the Xhosa speaking people often resort to proverbs as an important and most effective strategy to optimize the rhetorical effectiveness of their speech messages. Because proverbs are frequently used in normal, everyday speech situations, the Xhosa speaking people, like any other African communities, assign great socio-cultural importance to the proverbs. This paper explores the moral nature and significance of the Xhosa proverbs which contribute to the norms and conventions and cultural wisdom well-ordered society. In the Xhosa culture, a feeling for language, imagery and expression of abstract ideas through compressed and allusive phraseology is realized in proverbs. Data were gathered from two published sources in Xhosa language titled Izaci namaqhalo esiXhosa by EWM Mesatywa (1954) and IsiXhosa 4 by JA du Plessis (1978). The data for this paper also included my knowledge, experience and introspection, based on being a Xhosa native speaker and experienced academic in language-related culture dimensions of African languages.