Imaginary formation and discursive ethos

This article deals comparatively with the notions, belonging to the field of action of Discourse Analysis, of imaginary formation and discursive ethos, from the perspective of the internal transformation of how certain principles of language are conceived to the point of changing the conceptual functioning of these analytical operators and how historical determinations remodel them. For this purpose, it deals, from based on certain epistemological instruments, with the similarities and differences between these two notions. As a result of this investigation, it was found that both highlight, according to their respective epistemic contributions, elements of the discursive construction process that are relatively close, so that the distinction between them lies in the emphasis given, by each, to the constitutive mechanisms of the manifestation of the members participants of the discourse.