{"title":"利用虚拟现实技术进行科学传播:存在感、信息感知和亲环境效应","authors":"Elizabeth Behm-Morawitz, Haejung Shin","doi":"10.1177/10755470231217535","DOIUrl":null,"url":null,"abstract":"This research investigates the effectiveness of virtual reality (VR) as a science communication tool to promote pro-environmental change. A laboratory experiment ( N = 70) was conducted to examine the short-term effects of VR immersive video, in comparison with flat screen video, on level of presence, message perception, and cognition. Viewing the VR video produced greater levels of presence, which was associated with increased positive perceptions of the video, perceived importance of water issues, and pro-environmental attitudes, and behavioral intentions. Implications are discussed in terms of how immersive VR can be used as science communication tool.","PeriodicalId":4,"journal":{"name":"ACS Applied Energy Materials","volume":null,"pages":null},"PeriodicalIF":5.4000,"publicationDate":"2023-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Using VR for Science Communication: Presence, Message Perception, and Pro-Environmental Effects\",\"authors\":\"Elizabeth Behm-Morawitz, Haejung Shin\",\"doi\":\"10.1177/10755470231217535\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This research investigates the effectiveness of virtual reality (VR) as a science communication tool to promote pro-environmental change. A laboratory experiment ( N = 70) was conducted to examine the short-term effects of VR immersive video, in comparison with flat screen video, on level of presence, message perception, and cognition. Viewing the VR video produced greater levels of presence, which was associated with increased positive perceptions of the video, perceived importance of water issues, and pro-environmental attitudes, and behavioral intentions. Implications are discussed in terms of how immersive VR can be used as science communication tool.\",\"PeriodicalId\":4,\"journal\":{\"name\":\"ACS Applied Energy Materials\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":5.4000,\"publicationDate\":\"2023-12-28\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"ACS Applied Energy Materials\",\"FirstCategoryId\":\"98\",\"ListUrlMain\":\"https://doi.org/10.1177/10755470231217535\",\"RegionNum\":3,\"RegionCategory\":\"材料科学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"CHEMISTRY, PHYSICAL\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"ACS Applied Energy Materials","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1177/10755470231217535","RegionNum":3,"RegionCategory":"材料科学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"CHEMISTRY, PHYSICAL","Score":null,"Total":0}
Using VR for Science Communication: Presence, Message Perception, and Pro-Environmental Effects
This research investigates the effectiveness of virtual reality (VR) as a science communication tool to promote pro-environmental change. A laboratory experiment ( N = 70) was conducted to examine the short-term effects of VR immersive video, in comparison with flat screen video, on level of presence, message perception, and cognition. Viewing the VR video produced greater levels of presence, which was associated with increased positive perceptions of the video, perceived importance of water issues, and pro-environmental attitudes, and behavioral intentions. Implications are discussed in terms of how immersive VR can be used as science communication tool.
期刊介绍:
ACS Applied Energy Materials is an interdisciplinary journal publishing original research covering all aspects of materials, engineering, chemistry, physics and biology relevant to energy conversion and storage. The journal is devoted to reports of new and original experimental and theoretical research of an applied nature that integrate knowledge in the areas of materials, engineering, physics, bioscience, and chemistry into important energy applications.