餐厅遏制措施和感知的服务质量:对未来流行病的影响

Paulo Ribeiro, Ricardo F. Ramos, Sérgio Moro
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引用次数: 0

摘要

目的 本研究旨在确定餐厅大流行病缓解措施对感知服务质量的影响。 设计/方法/途径 2020 年 3 月至 2021 年 12 月期间,在 Covid-19 应急措施实施期间,从 300 个 TripAdvisor 里斯本餐厅网页上共收集了 15,251 条评论。以在线评论为基础,创建了词频矩阵,并将其作为偏最小二乘法结构方程模型的输入,以检验提出的假设。 研究结果 研究结果表明,预防措施,如疫苗接种证书、阴性检测和餐厅布局配置,对感知服务质量和消费者满意度有积极影响,并受消费者信念的调节。 独创性/价值 本研究为餐厅管理者提供了相关信息,有助于他们在未来大流行情况下实施保证服务质量、消费者满意度和再次光顾意愿的策略。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Restaurant containment measures and perceived service quality: implications for future pandemics
Purpose This study aims to identify the impact of restaurant pandemic mitigation measures on perceived service quality. Design/methodology/approach A total of 15,251 reviews were collected from 300 TripAdvisor Lisbon restaurant Web pages between March 2020 and December 2021, when Covid-19 contingency measures were in place. Grounded on the online reviews, a word frequency matrix was created and used as input on partial least squares–structural equation modeling to test the proposed hypotheses. Findings The results suggest that precaution measures, such as the Vaccination Certificate, negative tests and restaurant layout configuration, positively influenced perceived service quality and consumer satisfaction, moderated by consumers’ beliefs. Originality/value This study provides relevant information for restaurant managers, which will help them implement strategies to guarantee service quality, consumer satisfaction and revisit intentions in future pandemic scenarios.
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