关于兴奋如何影响冒险的双重解释:来自美国国家冰球联盟(National Hockey League) 50-50抽奖的证据

IF 3.7 1区 教育学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Alexander Davidson, Matthew D. Meng, Scott Tainsky, Mitchell C. Olsen
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引用次数: 0

摘要

目前的研究试图将参与冒险活动的动机解释为游戏相关动态的功能。我们检验了兴奋在预测购买行为中的作用。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
A dual account of how excitement impacts risk-taking: Evidence from the National Hockey League’s 50-50 raffle
The current research seeks to explain the motivation to participate in risk-taking activities as a function of game-related dynamics. We examine the role of excitement in predicting purchase behavi...
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来源期刊
CiteScore
9.00
自引率
7.30%
发文量
27
期刊介绍: Sport Management Review is published as a service to sport industries worldwide. It is a multidisciplinary journal concerned with the management, marketing, and governance of sport at all levels and in all its manifestations -- whether as an entertainment, a recreation, or an occupation. The journal encourages collaboration between scholars and practitioners. It welcomes submissions reporting research, new applications, advances in theory, and case studies. The language of publication is English. Submissions are peer reviewed.
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