从清洁生产到绿色竞争优势:来自埃及的证据

IF 1.2 Q4 BUSINESS

Entrepreneurship and Sustainability Issues Pub Date : 2023-09-30 DOI:10.9770/jesi.2023.11.1(5)

Shereen Aly Hussien Aly Abdou

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From cleaner production to green competitive advantage: evidence from Egypt

. The study investigates the green competitive advantage in the Egyptian business environment. A qualitative analysis used primary data from the first quarter of 2023. It allowed us to answer the questions that tackle the motives of cleaner production, the reflection of cleaner output on the green brand image, and estimate the impact of the green brand image on the competitive advantage. The study found a mediating role of a green brand image between cleaner production and green competitive advantage. In addition, the significant motives for cleaner production at Egyptian companies were regulatory rules, consumer pressures, and green creativity. Finally, a green brand image substantially reinforces the green competitive advantage of Egyptian companies. The results may be instrumental for companies seeking a faster transition towards green competitive advantage.

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来源期刊

Entrepreneurship and Sustainability Issues BUSINESS-

自引率

5.90%

发文量

审稿时长

20 weeks

期刊介绍： ENTREPRENEURSHIP AND SUSTAINABILITY ISSUES ISSN 2345-0282 (online) is a peer-reviewed scientific journal, serving as a platform to foster multi/interdisciplinary innovations that bring together the research communities and the end-users being affected. It is where theory meets practice, evident in the authors being experts across the industrial value chain – including business visionaries, regulatory and standards bodies, and especially pan-European networking through public and private sector partnerships (PPPs). Accepted papers present outcomes of initiatives and findings across all fields of science and technology, especially social sciences and humanities. Multi/interdisciplinary approach is encouraged. Recent additions to the already well-accomplished editorial board includes experts from the energy and information and communication technologies (ICT) sectors, particularly focused on advances to the state of the arts in environmental sustainability developments. This journal publishes original research papers that are rich with case studies of modern demonstrations, presenting innovative solutions to socio-economic and socio-technical problems that plague modern societies. It is a journal that is positioned as collaborative platform where theory meets practice, which is accomplished by publishing authors who’ve uncovered new linkages between data formulation and the underpinning theories, cases, observations, and validated hypotheses arising from the analysis of that data. ESI journal scope includes as well a particular focus on the business development side of smart electricity grids regarding financial or innovative technological aspects surrounding: renewable production, energy storage and management, construction materials, retrofitting, urban planning, and the trading of actors within emerging markets affected by energy supply and demand tradeoff.