New ESG Rating Drivers in the Cross‐Section of European Stock Returns

Abstract We assess the performance of two quantitative signals based on ESG scores across a large, multi‐national cross‐section of European stock returns. We test whether the cost of equity capital is more influenced by the upward momentum (measured over time) of the ESG scores of the firms issuing stocks or by their stability (identified as the volatility of the scores over time), measured around a changing mean level. We find that short‐term ESG momentum over 1 month has a significant impact on the cross‐section of stock returns, lowering the anticipated cost of capital and leading to positive average abnormal returns. This suggests that short‐term ESG momentum may represent a novel, priced systematic risk factor. Furthermore, we find strong evidence that an ESG volatility spread strategy which buys low ESG score volatility stocks and sells high volatility ones, generates a substantial alpha and affects the ex‐ante cost of capital. Both quantitative ESG signals result in portfolio sorting and long‐short strategies that enhance the overall sustainability profile of the issuing firms without compromising the raw average of their ESG scores. This article is protected by copyright. All rights reserved.