Exploring digital banking adoption in developing Asian economies: Systematic literature review and bibliometric analysis

Abstract Consumers’ comfort and familiarity with digital interactions are helping drive the rise of digital banking. Banks are responding to customers’ demands by introducing cutting‐edge digital services designed to improve customers’ quality of life and cut costs. To better understand the obstacles preventing the widespread adoption of digital banking in developing Asian economies, we conducted a systematic literature review and bibliometric analysis for this study. The data is extracted from the Scopus database, which initially contains 4211 articles, from which 152 articles were selected using PRISMA 2020 criteria for bibliometric analysis using VOSviewer and Biblioshiny software, and 85 papers were subjected to full‐text review. The review, limited to the Scopus database, uncovered essential themes, theories and methodologies used in prior research. We discuss constraints, difficulties and research gaps, illuminating critical regions of the field. Our findings offer helpful information for developing strategies to encourage the use of digital banking. The unexplored areas of crowdfunding, Robo‐advisors, payment apps, neo banks, P2P lending apps and investing apps were highlighted as future research directions.