JUSTIN DORAN, GERALDINE RYAN, NÓIRÍN McCARTHY, MARI O’CONNOR
{"title":"绿色创新启动与扩张:所需的公共政策支持是否因企业规模而异?","authors":"JUSTIN DORAN, GERALDINE RYAN, NÓIRÍN McCARTHY, MARI O’CONNOR","doi":"10.1142/s1363919623500299","DOIUrl":null,"url":null,"abstract":"Green innovation is garnering increasing attention in business, academic and policy circles as a route to sustainable growth and development. Governments have introduced a range of policies to encourage and enable firms to introduce and expand their offerings of environmental friendly goods and services. While environmental regulation has been shown to be an important driver of green innovation, little is known about whether other types of polices, such as financial incentives, technical and marketing supports, and assistance with identifying potential markets, are important to firms of all sizes at different stages of the green innovation process (i.e., at product/service launch vs. product/service expansion). Using data from the European Commission, the results show that policy support to identify markets or customers is deemed important by firms of all sizes to introduce green goods and services. However, this support is no longer perceived as important to expand firms’ green portfolio. This suggests firms capitalise by using their existing markets or customers. The results do not lend support to the view of small firms as the most resource constrained and hence needing the greatest policy supports. Overall, the results point to the need for a variety of policy supports targeted at (1) firms of different sizes and (2) by stage of the green innovation process.","PeriodicalId":47711,"journal":{"name":"International Journal of Innovation Management","volume":"5 4","pages":"0"},"PeriodicalIF":1.3000,"publicationDate":"2023-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"GREEN INNOVATION LAUNCH VERSUS EXPANSION: DO THE PUBLIC POLICY SUPPORTS NEEDED VARY BY FIRM SIZE?\",\"authors\":\"JUSTIN DORAN, GERALDINE RYAN, NÓIRÍN McCARTHY, MARI O’CONNOR\",\"doi\":\"10.1142/s1363919623500299\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Green innovation is garnering increasing attention in business, academic and policy circles as a route to sustainable growth and development. Governments have introduced a range of policies to encourage and enable firms to introduce and expand their offerings of environmental friendly goods and services. While environmental regulation has been shown to be an important driver of green innovation, little is known about whether other types of polices, such as financial incentives, technical and marketing supports, and assistance with identifying potential markets, are important to firms of all sizes at different stages of the green innovation process (i.e., at product/service launch vs. product/service expansion). Using data from the European Commission, the results show that policy support to identify markets or customers is deemed important by firms of all sizes to introduce green goods and services. However, this support is no longer perceived as important to expand firms’ green portfolio. This suggests firms capitalise by using their existing markets or customers. The results do not lend support to the view of small firms as the most resource constrained and hence needing the greatest policy supports. Overall, the results point to the need for a variety of policy supports targeted at (1) firms of different sizes and (2) by stage of the green innovation process.\",\"PeriodicalId\":47711,\"journal\":{\"name\":\"International Journal of Innovation Management\",\"volume\":\"5 4\",\"pages\":\"0\"},\"PeriodicalIF\":1.3000,\"publicationDate\":\"2023-10-30\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"International Journal of Innovation Management\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1142/s1363919623500299\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q3\",\"JCRName\":\"MANAGEMENT\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Innovation Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1142/s1363919623500299","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"MANAGEMENT","Score":null,"Total":0}
GREEN INNOVATION LAUNCH VERSUS EXPANSION: DO THE PUBLIC POLICY SUPPORTS NEEDED VARY BY FIRM SIZE?
Green innovation is garnering increasing attention in business, academic and policy circles as a route to sustainable growth and development. Governments have introduced a range of policies to encourage and enable firms to introduce and expand their offerings of environmental friendly goods and services. While environmental regulation has been shown to be an important driver of green innovation, little is known about whether other types of polices, such as financial incentives, technical and marketing supports, and assistance with identifying potential markets, are important to firms of all sizes at different stages of the green innovation process (i.e., at product/service launch vs. product/service expansion). Using data from the European Commission, the results show that policy support to identify markets or customers is deemed important by firms of all sizes to introduce green goods and services. However, this support is no longer perceived as important to expand firms’ green portfolio. This suggests firms capitalise by using their existing markets or customers. The results do not lend support to the view of small firms as the most resource constrained and hence needing the greatest policy supports. Overall, the results point to the need for a variety of policy supports targeted at (1) firms of different sizes and (2) by stage of the green innovation process.
期刊介绍:
The International Journal of Innovation (IJIM) is the official journal of the International Society of Professional Innovation Management (ISPIM). Both the IJIM and ISPIM adopt a multi-disciplinary approach to addressing the many challenges of managing innovation, rather than a narrow focus on a single aspect such as technology, R&D or new product development. Both are also international, inclusive & practical, and encourage active interaction between academics, managers and consultants.