{"title":"品牌形象对消费者购买意愿的影响研究——以中国消费者对金宝贝幼儿教育中心的购买意愿为例","authors":"Yi Wang, Eun-Young Nam, Kwang Jin Oh","doi":"10.37674/ceoms.26.2.17","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":479866,"journal":{"name":"Journal of CEO and Management Studies","volume":"103 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"The Study on the Impact of Brand Image on Consumer Purchase Intentions : An Examination of Chinese Consumers‘ Purchase Intentions Toward Gymboree Early Childhood Education Centers\",\"authors\":\"Yi Wang, Eun-Young Nam, Kwang Jin Oh\",\"doi\":\"10.37674/ceoms.26.2.17\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":479866,\"journal\":{\"name\":\"Journal of CEO and Management Studies\",\"volume\":\"103 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2023-08-31\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of CEO and Management Studies\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.37674/ceoms.26.2.17\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of CEO and Management Studies","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.37674/ceoms.26.2.17","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
The Study on the Impact of Brand Image on Consumer Purchase Intentions : An Examination of Chinese Consumers‘ Purchase Intentions Toward Gymboree Early Childhood Education Centers