印度喜马拉雅地区滑雪游客的目的地选择、满意度和忠诚度

IF 2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM

Tourism Pub Date : 2023-11-02 DOI:10.37741/t.71.4.2

Naser Ul Islam, Manjula Chaudhary, Izidora Marković Vukadin, Syed Asif Mehboob Bukhari

{"title":"印度喜马拉雅地区滑雪游客的目的地选择、满意度和忠诚度","authors":"Naser Ul Islam, Manjula Chaudhary, Izidora Marković Vukadin, Syed Asif Mehboob Bukhari","doi":"10.37741/t.71.4.2","DOIUrl":null,"url":null,"abstract":"Indian Himalayas are famous for natural resources and attractiveness for leisure, religious, and adventure tourism. Gulmarg is a unique site in this region selected for this study to know the behaviour of ski tourists. The objective was to understand if ski tourists behave differently in the Himalayan settings concerning skiing destination choice factors and satisfaction and loyalty than in similar resorts worldwide. The study found that skiing destination choice factors positively impact tourist satisfaction and loyalty, while tourist satisfaction was found to impact loyalty. The study’s main contribution lies in establishing the choice factors of ski tourist destinations in the Indian region and the relationship between ski tourism factors and tourist satisfaction and loyalty. Finally, unlike other analyzed examples from European and other worldwide ski resorts, sustainability is currently not a decisive factor in the selection, satisfaction and loyalty of tourists in Gulmarg resort .","PeriodicalId":46641,"journal":{"name":"Tourism","volume":null,"pages":null},"PeriodicalIF":2.0000,"publicationDate":"2023-11-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Destination Choice, Satisfaction, and Loyalty of Ski Tourists in the Indian Himalayas\",\"authors\":\"Naser Ul Islam, Manjula Chaudhary, Izidora Marković Vukadin, Syed Asif Mehboob Bukhari\",\"doi\":\"10.37741/t.71.4.2\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Indian Himalayas are famous for natural resources and attractiveness for leisure, religious, and adventure tourism. Gulmarg is a unique site in this region selected for this study to know the behaviour of ski tourists. The objective was to understand if ski tourists behave differently in the Himalayan settings concerning skiing destination choice factors and satisfaction and loyalty than in similar resorts worldwide. The study found that skiing destination choice factors positively impact tourist satisfaction and loyalty, while tourist satisfaction was found to impact loyalty. The study’s main contribution lies in establishing the choice factors of ski tourist destinations in the Indian region and the relationship between ski tourism factors and tourist satisfaction and loyalty. Finally, unlike other analyzed examples from European and other worldwide ski resorts, sustainability is currently not a decisive factor in the selection, satisfaction and loyalty of tourists in Gulmarg resort .\",\"PeriodicalId\":46641,\"journal\":{\"name\":\"Tourism\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":2.0000,\"publicationDate\":\"2023-11-02\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Tourism\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.37741/t.71.4.2\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"HOSPITALITY, LEISURE, SPORT & TOURISM\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Tourism","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.37741/t.71.4.2","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}

引用次数: 0

摘要

印度喜马拉雅山脉以其自然资源和休闲、宗教和探险旅游的吸引力而闻名。Gulmarg是该地区一个独特的地点，被选中进行这项研究，以了解滑雪游客的行为。目的是了解滑雪游客在喜马拉雅地区的滑雪目的地选择因素、满意度和忠诚度是否与世界上类似的滑雪胜地不同。研究发现，滑雪目的地选择因素对游客满意度和忠诚度有正向影响，而游客满意度对忠诚度有正向影响。本研究的主要贡献在于建立了印度地区滑雪旅游目的地的选择因素，以及滑雪旅游因素与游客满意度和忠诚度的关系。最后，与欧洲和其他世界滑雪场的其他分析案例不同，可持续性目前不是古尔玛格滑雪场游客选择，满意度和忠诚度的决定性因素。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

查看原文本刊更多论文

Destination Choice, Satisfaction, and Loyalty of Ski Tourists in the Indian Himalayas

Indian Himalayas are famous for natural resources and attractiveness for leisure, religious, and adventure tourism. Gulmarg is a unique site in this region selected for this study to know the behaviour of ski tourists. The objective was to understand if ski tourists behave differently in the Himalayan settings concerning skiing destination choice factors and satisfaction and loyalty than in similar resorts worldwide. The study found that skiing destination choice factors positively impact tourist satisfaction and loyalty, while tourist satisfaction was found to impact loyalty. The study’s main contribution lies in establishing the choice factors of ski tourist destinations in the Indian region and the relationship between ski tourism factors and tourist satisfaction and loyalty. Finally, unlike other analyzed examples from European and other worldwide ski resorts, sustainability is currently not a decisive factor in the selection, satisfaction and loyalty of tourists in Gulmarg resort .

求助全文

通过发布文献求助，成功后即可免费获取论文全文。去求助

来源期刊

Tourism HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

3.10

自引率

17.60%

发文量

审稿时长

24 weeks

期刊介绍： Journal TOURISM is an international academic and professional quarterly which welcomes articles on various aspects of travel and tourism. Th e journal emphasises the broadness and interrelatedness of the tourism sector. Manuscripts submitted to the Journal can be processed quickly if they are prepared according to the following guidelines. Manuscripts will be returned to the author with a set of instructions if they are not submitted according to our style guide. No contribution will be accepted which has been published elsewhere, unless it is specifi cally invited or agreed by the Editor.