MAN AS REFLECTED IN THE ZOOMORPHIC METAPHOR

The article deals with the cognitive essence of zoomorphic metaphor and its national and cultural identity in the Russian language. The study was carried out based on dictionaries and text corpora of the Russian language. The purpose of the article is to analyze the vocabulary material and its textual implementations in order to determine, based on the analysis, which cultural information is not fully reflected in explanatory dictionaries. In the course of the study, it was found that the names of animals, which represent cultural standards in the Russian language, mainly capture negative character traits of people and their appearance. The images of flying birds, on the contrary, capture and describe in a figurative form the positive characteristics of a person. The analysis of dictionary definitions showed that different names of the same animals often have different associative potential in the national-cultural sense. Explanatory dictionaries do not always capture differences in the connotative volume of lexical units. The results of this study can be used in lexicographic practice when creating a complex dictionary, which involves the inclusion of connotative and associative meanings in the interpretation of words. Such dictionaries are necessary both when teaching Russian as a native language and when working with foreign students who study Russian.