现代乌克兰政治家的自我呈现策略:语用语言学的维度

I Zavalniuk, V Bohatko
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摘要

本文分析了现代乌克兰政治话语中积极运用的言语策略之一——自我呈现策略。可以确定的是,政治话语的作用问题,特别是乌克兰政治家的语言个性对国家内部和外部政治形象形成的影响,在今天变得特别重要,因为一方面是乌克兰发展起来的多民族和多语言局势的条件,另一方面是俄罗斯联邦对我国土地的全面入侵。在这种情况下,自我表征的机制、政府代表对国家公民实施语言影响的策略正在发生变化,这是需要研究的。科学调查明确了自我呈现在乌克兰政治家语言人格形成中的作用,分析了这种交际策略的主要机制及其在当今条件下实施的语用语言学特征。强调语言人格自我呈现的交际策略内容与自我呈现者的多种交际方法和交际意图之间的相互依存、相互从属关系。认同策略、自我表扬策略、展示职业成功策略和承诺策略是实现自我呈现策略的手段,并通过一定的语言手段概述了自我呈现策略的应用。澄清了上述策略的特殊性,并对词汇和语法手段进行了描述,这些手段在语言人格自我呈现策略的形成中是重要的,因为它们不仅显著地强调了政治家个人话语的交际和情境特征,而且在各种策略的限制下也强调了政治人物的作者话语。我们在研究乌克兰著名政治家语言活动中其他交际策略的实施机制时看到了研究的视角,在考虑到收件人的意图和收件人对信息感知的特殊性的情况下,描绘了他们语句的语用语言特异性。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
STRATEGY OF SELF-PRESENTATION OF THE MODERN UKRAINIAN POLITICIAN: THE PRAGMALINGUISTIC DIMENSION
The article analyzes one of the speech strategies - the strategy of self-presentation, which is actively used in modern Ukrainian political discourse. It has been established that the question of the role of political discourse, in particular the influence of the linguistic personality of a Ukrainian politician on the formation of the country's internal and external political image, is becoming particularly relevant today, given the conditions of the multinational and multilingual situation that has developed in Ukraine, on the one hand, and the full-scale invasion of the russian federation to our land, on the other hand. In such conditions, the mechanisms of self-representation, the tactics of implementing the linguistic influence of government representatives on the citizens of the state are changing, which needs to be studied. The scientific investigation clarified the role of self-presentation in the formation of the linguistic personality of the Ukrainian politician, analyzed the main mechanisms of this communicative strategy and the pragmalinguistic specifics of its implementation in today's conditions. Emphasis is placed on the interdependence, mutual subordination of the content of the communicative strategy of self-presentation of a linguistic personality and a wide range of communication methods and communicative intentions of self-presenters. It was established that the tactics of identification, self-praise, demonstration of professional success and promises serve as means of actualizing the strategy of self-presentation, the application of which is outlined by certain linguistic means. The specificity of the mentioned tactics is clarified and a description of lexical and grammatical means is presented, which are important in the formation of the strategy of self-presentation of the linguistic personality, since they significantly emphasize not only the communicative and situational features of the speech of individual politicians, but also the authorial discourses of political figures within the limits of various tactics. We see the perspective of the research in studying the mechanisms of implementation of other communicative strategies in the linguistic activity of famous Ukrainian politicians, delineating the pragmalinguistic specificity of their statements, taking into account the intentions of the addressee and the peculiarities of the perception of information by the addressee.
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