Impact of Innovation and Information Communication Technologies on the Development of e-Commerce in Azerbaijan

The development of e-commerce in Azerbaijan has been influenced by the significant impact of innovation and information and communication technology (ICT). The widespread availability of technology, secure online payment systems, e-commerce platforms, and logistics and delivery innovations have all contributed to the growth and success of e-commerce in the country. The emergence of local payment systems and the availability of global e-commerce platforms have made it easier for businesses to reach a wider audience, while consumers have been able to access a greater range of products and enjoy the convenience of online shopping. However, there is still potential for further growth and development in areas such as online security and consumer protection. This paper discusses the impact of innovation and information and communication technology (ICT) on the development of e-commerce in Azerbaijan. The widespread availability of technology, secure online payment systems, and the emergence of e-commerce platforms have made it easier for businesses in Azerbaijan to reach a global audience and for consumers to access a wide range of products from around the world. Innovations in logistics and delivery have also made it easier and more convenient for consumers to shop online and receive their purchases quickly. While the impact of innovation and ICT has been significant in creating a thriving e-commerce ecosystem in Azerbaijan, there is still room for further growth and development, particularly in the areas of online security and consumer protection.