Benjamin Burroughs, Shi-Quan Nettingham, Dave Nourse
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引用次数: 0
摘要
这项研究旨在揭示“坚持体育”的话语,观众和行业运用这种话语来监管涉及公司控制、种族、性别和政治的社会和文化界限。“坚持体育”话语在体育话语中越来越普遍,在国家政治话语中也越来越普遍,并被用来规定谁能说话,谁不能说话,什么样的讨论适合体育和政治。本文分析了体育媒体公司ESPN及其“无政治”政策、媒体人克莱·特拉维斯(Clay Travis)的PragerU论战、丹·勒·巴塔德(Dan Le Batard)和杰米莱·希尔(jeemele Hill),以此作为了解企业如何利用这一话语来宣称中立或团结,同时惩罚过于政治化的员工的网站。本文通过行业实践和话语的文本延伸来分析“坚持体育”,呼吁将体育传媒与传播学作为一门学科纳入批判性体育传媒产业研究(CSMIS)的方法。
“Stick to Sports” and Critical Sports Media Industry Studies
This research aims at unpacking the discourse of “stick to sports,” which audiences and industry wield to police social and cultural boundaries involving corporate control, race, gender, and politics. The “stick to sports” discourse is increasingly prevalent in sports discourse, but also national political discourse, and is used to dictate who can and cannot speak and what kinds of discussions are appropriate concerning sports and politics. In this article, the sports media franchise ESPN and their “No-Politics” policy, media personality Clay Travis’ PragerU polemic, Dan Le Batard, and Jemele Hill are analyzed as sites for understanding how corporations leverage this discourse to claim neutrality or unity while disciplining employees for veering too far politically. This paper analyzes “stick to sports” through industry practices and textual extensions of the discourse, calling for sports media and communication as a discipline to incorporate a critical sports media industry studies (CSMIS) approach.
期刊介绍:
Journal of Sport & Social Issues is an indispensable resource that brings together the latest research, discussion, and analysis on contemporary sport issues such as race, media, gender, economics, drugs, recruiting, injuries, and youth sports. Using an international, interdisciplinary perspective, Journal of Sport & Social Issues examines today"s most pressing and far-reaching questions about sport, including: World Cup soccer, gay experience and sport, social issues in sport management, youth sports, sports subcultures. Always provocative, Journal of Sports and Social Issues presents a lively public discussion of the impact of sport on social issues from many perspectives.