数字钱包采用和超级应用程序的决定因素:一个回顾和研究模型

IF 1.9 Q3 BUSINESS
Juthatip Sutticherchart, Sirisuhk Rakthin
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引用次数: 0

摘要

随着许多公司通过数字化转型来提高业务流程的效率和有效性,金融科技公司创新了数字钱包作为全渠道支付来促进数字支付。本综述旨在探讨商业和管理文献中数字钱包知识库的概念结构,以及影响消费者采用数字钱包决策的决定因素。文献计量学方法用于分析本研究领域156份scopus索引文献。作者共引揭示了四个关键的思想流派:数字营销和消费者行为,管理和商业分析,移动商务和技术,以及信息和通信技术。时间叠加关键字协同图显示了从移动支付技术、商业用途和数字钱包采用的决定因素的研究的主题焦点变化。引用最多的实证文件还表明,感知有用性、感知易用性、信任或感知能力、感知风险和感知价值是消费者选择数字钱包进行支付的关键考虑因素。这篇综述旨在为科学知识和研究实践模型做出贡献,从而为数字钱包支付提供见解。综合研究框架提出了采用现状偏见理论的促进因素和抑制因素,并提出了技术接受和使用统一理论对使用数字钱包的行为意愿、积极口碑和用户满意度的中介作用。四个额外的决定因素增强了现有的理论,包括感知信任、感知安全和隐私、推广和超级新奇应用。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Determinants of digital wallet adoption and super app: A review and research model
Abstract As many companies are transforming through digitalisation to increase efficiency and effectiveness of business processes, financial technology firms innovated the digital wallet as an omnichannel payment to facilitate the digital payments. This review aims to explore the conceptual structure of the digital wallet knowledge base in business and management literature and the determinants that influence the consumer adoption decision of a digital wallet. A bibliometric approach is used to analyse 156 Scopus-indexed documents in this study field. Author co-citation reveals four key schools of thought: digital marketing and consumer behaviour, management and business analytics, mobile commerce and technology, and information and communication technology. The temporal overlay keyword cooccurrence map shows the topical focus changes of research from mobile payment technology, business uses, and determinants of digital wallet adoption. The top cited empirical documents also show that perceived usefulness, perceived ease of use, trust or perceived ability, perceived risk, and perceived value are consumers’ key considerations in choosing digital wallets for payments. This review seeks to contribute to both scientific knowledge and the model of research practice that could provide insights into digital wallet payment. The comprehensive research framework proposes the facilitators and inhibitors which employ the status quo bias theory and presents the mediating effects of the unified theory of acceptance and use of technology constructs on behavioural intention to use a digital wallet, positive word of mouth, and user satisfaction. Four additional determinants augment the existing theories, including perceived trust, perceived security and privacy, promotion, and super app for novelty.
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来源期刊
CiteScore
6.20
自引率
2.70%
发文量
25
审稿时长
10 weeks
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