分析和检测评论垃圾邮件

Nitin Jindal, B. Liu
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引用次数: 232

摘要

从产品评论、论坛帖子和博客中挖掘意见是一个重要的研究课题,具有许多应用。然而,现有的研究主要集中在对这些来源的意见进行提取、分类和总结。到目前为止,尚未研究的一个重要问题是意见垃圾或在线意见的可信度。在本文中,我们在产品评论的背景下研究这个问题。据我们所知,尽管对网页垃圾邮件和电子邮件垃圾邮件进行了广泛的调查,但还没有发表过关于这一主题的研究。我们将看到评论垃圾邮件与网页垃圾邮件和电子邮件垃圾邮件有很大的不同,因此需要不同的检测技术。基于对亚马逊网站580万条评论和214万条评论的分析,我们发现垃圾评论非常普遍。在本文中,我们首先提出了垃圾邮件评论的分类,然后提出了几种检测它们的技术。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Analyzing and Detecting Review Spam
Mining of opinions from product reviews, forum posts and blogs is an important research topic with many applications. However, existing research has been focused on extraction, classification and summarization of opinions from these sources. An important issue that has not been studied so far is the opinion spam or the trustworthiness of online opinions. In this paper, we study this issue in the context of product reviews. To our knowledge, there is still no published study on this topic, although Web page spam and email spam have been investigated extensively. We will see that review spam is quite different from Web page spam and email spam, and thus requires different detection techniques. Based on the analysis of 5.8 million reviews and 2.14 million reviewers from amazon.com, we show that review spam is widespread. In this paper, we first present a categorization of spam reviews and then propose several techniques to detect them.
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